Why Exalt?

By Nicholas Maffe
Monday, July 12, 2021
Exalt with Okana Coffee Alternative

Exalt. What a fancy word. We don't use it enough.

Well, look at that! We at Okana are bringing it back with the world's best coffee alternative. How serendipitous!

Ok, maybe this has been planned for a long time. But we are bringing it back.

Why? Because it's a great word. It's a powerful word. It's a meaningful world.

Exalt actually has a few definitions. But we're quite fond of one in particular: “Hold (someone or something) in very high regard; think or speak highly of.”

Exalt life? That sounds weird. And maybe it is. But that's because we think life itself is worth exalting. Something to hold up with high esteem, something to praise, something to cherish and enjoy and take advantage of.

But, you might wonder: does Okana play a role in this? You bet your ass we do.

We developed Okana Coffee Alternative to give you a healthy, fulfilling, and powerful alternative to coffee. Exalting life is quite difficult when you're rushing off to the bathroom, bogged down by stress, distracted by jitters, or hiding your stained teeth. So instead of coffee beans, we fortify your well-being with superfoods and adaptogens like ashwagandha, lion's mane, reishi, ginger, and more.

That smile of yours is worth a lot to someone in this world, and your presence means even more. We want you at your best, strongest, healthiest, and happiest so that you can jump head-first into life and live each day with fulfillment and purpose.

Maybe these words are a bit grandiose for a coffee alternative company. But we mean it!

Thomas Edison once quipped, “The doctor of the future will give no medicine, but will instruct his patients in care of the human frame, in diet, and in the cause and prevention of disease.”

We, of course, don't claim to be doctors, or Thomas Edison for that matter. That doesn't prevent us from taking these words to heart, and wanting to help you live your healthiest life so you can Exalt Life. So we give you the best ingredients to help your body combat viruses, disease, and all kinds of stress before you find yourself sick and stressed.

And this is also why we will strive to bring you inspirational content in our Explore, Excel, Exalt series.

The exaltation of life helps us strike an important balance, since a sad soul can be just as deadly as a virus or germ. So it's important to jump into the world and enjoy art, music, friends, family, vacations, festivals, hobbies.

Thus we will bring you exalted content to help inspire you to Exalt Life. To visit a thermal hot spring, to take the side streets and admire the street art, to attend a cooking class, to cheers your friends both old and new, to lose yourself in Rome, to find yourself at Rock In Rio, to enjoy that red velvet cupcake, to sing at the top of your lungs, to meditate, to savor, to experience, to uplift, and to do it all in good health and with good intentions.

Life is best enjoyed well-lived. A balance of focused success and lost inhibitions.

So keep an eye out for our Exalt Life content series and get inspired to live your own best life.

We'd be remiss if we didn't end with another quote, but this time from a French philosopher:

“I have chosen to be happy because it is good for my health.” – Voltaire

Cheers to that.

Ok, enough work for the day. Time to Exalt with a cup of Okana, and to Exalt Life.

Taste Okana for yourself

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